Brenda Shepherd
Dec 4, 20233 min read
WHAT DRIVES AN INCREASE IN APPLICATIONS?
When I work with students, we focus on the parts of their applications they can mostly control: selecting appropriate courses, earning...
Brenda Shepherd
Apr 17, 20231 min read
BE BOLD AND UNIQUELY YOU
Last year a scandal unfolded exposing the fraudulent paintings displayed by the Orlando Museum of Art, purporting to be originals of the...
Brenda Shepherd
May 6, 20222 min read
essays: no need to freak out
In episode #500 of the Freakonomics Radio podcast, Dr. Ruth Simmons, President of Prairie View A&M University, recounts a time when she...
Brenda Shepherd
Dec 26, 20212 min read
THE FINE PRINT
One of the best times of the year is now, when students send me their acceptance letters from their rolling, early action, and early...
Brenda Shepherd
Aug 16, 20212 min read
BELIEVE
When I notice a student struggling to write their main college essay, I sometimes ask how they would complete the sentence “If you really...
Brenda Shepherd
May 12, 20213 min read
Positive Change
The admissions deans from Tufts, Northeastern, and Boston University presented a “Best of Boston: Year in Review” webinar yesterday,...
Brenda Shepherd
Feb 4, 20213 min read
Setting Priorities
“Institutional priorities” is the fancy-schmancy way of explaining why an admissions officer may choose an All-State oboe player with a...
Brenda Shepherd
Dec 7, 20202 min read
Don't Wait until the Year 2059
Eighth grade was a long time ago for me. So, imagine my recent surprise—my disbelief, really—when I glanced at my computer screen and its...
Brenda Shepherd
Jul 11, 20202 min read
World, we're going to be okay.
I stopped by my office yesterday afternoon: checked my mail, threw away the last dead plant, re-assessed my cleaning supplies, and turned...
Brenda Shepherd
Jan 23, 20204 min read
Summer When it's 36 Degrees Outside
Yesterday when I woke up it was 36 degrees outside. Temperatures that low happen rarely here in central Florida, so I eagerly dug deep in...